Social Media Academy:

    The Auburn Chamber of Commerce is excited to announce a four week series that covers everything a business owner needs to know about how to market their business effectively on social media and Google My Business. Whether you are a seasoned social media pro or just getting started, board member Joshua Hanosh of Dedicated Designs, is going to give four 1-hour lessons starting on 10/8 and ending on 10/29. He will not only guide you through the topics outlined below but will answer questions along the way as you take what he teaches and apply it to your own business's social media marketing efforts.
    Register in advance for the 4 session series:
    After registering, you will receive a confirmation email containing information about joining the meeting.
    Session 1: 10/8/2020
    Part 1 - Setting Up FB
    Connect a business account to a personal account.
    Filling in the important information.
    Finding great images and how to edit them easily.
    Part 2 - Setting Up IG
    Setting up a new account as a business.
    Filling in the important information.
    Connect FB to your new IG account so you can manage all in one place.
    Finding great images and how to edit them easily.
    Part 3 - Setting up GMB
    Setting up a new account for a new or existing business.
    Claiming an old account for your current business.
    Filling in the important information.
    The power of GMB and how it can help you increase sales.
    Session 2: 10/15/2020
    The Art of Posting, Hashtags and Engaging Your Customers
    Part 1 - When to Post & What to Post
    When to sell and when not to sell.
    How to know what to post.
    Hashtags you have to have.
    Finding hash tags to grow your business.
    Part 2 - Pictures
    How to easily size images for any platform you post to.
    How to get great free stock photos
    Text or no text on a picture?
    Part 3 - Videos
    How to shoot good videos.
    Video editing for non-video editors.
    How to make your videos increase your sales.
    Session 3: 10/22/2020
    Session 3:
    Creating Content When You're Short On Time
    Part 1 - Pictures
    How to easily size images for any platform you post to.
    How to get great free stock photos
    How to make great posts for non-designers.
    Part 2 - Text (aka Copy)
    How to write good copy.
    How to write to your audience.
    Less is more... especially on IG.
    The power of emojis
    Part 3 - Video
    Portrait or landscape.
    Session 4: 10/29/2020
    Create effective ads on any budget
    Part 1 - The secret to marketing... there is none.
    How to market effectively.
    How to know if your social media marketing is working.
    How much should you spend on marketing?
    Part 2 - Best Ad Types
    Boosting: The Good & The Bad
    Part 3 - Save hours when building ads
    Create an audience and save it!
    Duplicate or Extend


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